Table of Contents

Prelude: Grape Expectations?
1. A Tale of Two Glasses
2. Old Bottles, New Wine

Flight One: Globalization: Blessing or Curse?
3. The DaVino Code
4. Missionaries, Migrants and Market Reforms
5. The Masters of Wine
6. Curse of the Blue Nun
7. America’s Hangover

Globalization Tasting

Flight Two: The Miracle of Two Buck Chuck
8. Martians versus Wagnerians
9. They Always Buy the Ten Cent Wine
10. Everyone’s a Critic
11. The McWine Conspiracy
12. The Future of Wine in Three Bottles

Two Buck Chuck Tasting

Flight Three: Revenge of the Terroirists
13. Mondovino and the Revenge of the Terroirists
14. The War on Terroir
15. The China Syndrome
16. The Best of Wines or the Worst of Wines?

Grape Expectations Tasting

Notes

Acknowledgements

Selected References

Index

About the Author