The challenge of writing about wine investment is appealing and I look forward to the opportunity to spend more time studying this fascinating intersection of wine and economics. But what sort of column should it be?
I don’t want to write that Paul Krugman calls “up and down” economics. You know, Chateau this down in today’s auction, chateau that up on the Liv-Ex ticker. Besides, the auction houses and trading platforms already provide lots of this sort of information. No comparative advantage for me there.
So analysis and interpretation is what I will try to provide. And a bit of perspective, too, both in terms of time frame (not sure how frequently I will write on this, so I will take time to digest the incoming news) and economic interest. Much of what you see about fine wine investment comes from inside the market bubble, written by people with a dog in the fight. I’ll try to provide an outsider view.
How will this work out? Will I find interesting stories to tell? Will Wine-Searcher’s readers think they are useful? Too soon to tell — that’s what I think. But I would appreciate it if you’d check out today’s column and let me know what you think.
I’d also appreciate your ideas about where I should focus my magnifying glass in the future. Cheers!