American Association of Wine Economists Conference Program

As I noted last week, the American Association of Wine Economists are meeting in Walla Walla in a few days. I thought you might be interested in the full program, including papers, authors, activities and so on. Lots of interesting wine economics topics and ideas. Enjoy

JUNE 23, 2014 Whitman College, Maxey Hall

8:00 – 9:00

REGISTRATION, Maxey Auditorium Foyer

 

 9:00 – 10:30 Room – Maxey Auditorium  Session #1A: Consumers & Markets
Chair: XXX
Richard Belzer (Regulatory Checkbook) Leveraging consumer ignorance and information search costs to maximize profits in US wine ‘Flash sales': a follow up
Linda L. Lowry, Robin Back (both University of Massachusetts, Amherst) Impact of farm winery legislation S 2582: an act relative to economic development reorganization on Massachusetts wineries
Marc Dressler (University Ludwigshafen, Germany) Exploring success factors in export management – Results of a survey on relevance in the context of the wine business and performance of German producers
Olivier Gergaud (KEDGE Business School, Bordeaux, France), Philippe Masset (Ecole Hôtelière de Lausanne, Switzerland) Using information about web searches to forecast auction prices of fine wines

 

 9:00 – 10:30Room – Maxey 207  Session #1B: Tourism and Economic Impact
Chair: Luigi Galletto (University of Padova, Italy)
Christopher Lucha, Gustavo Ferreira, Martha Walker (all Virginia Polytechnic Institute and State University, Blacksburg) Virginia wine tourism: a profitability analysis
Luca Rossetto, Luigi Galletto (both University of Padova, Italy) Wine tourist profiles: a comparison between two wine routes in Veneto region
Theodore Lane (Western Regional Science Association), Bill Mundy (Bill Mundy Associates) Walla Walla’s wine-based agro-industrial cluster
Martin Prokes, Kamil Prokes (both Mendel University Brno, Czech Republic) Job creation by investing in the wine sector

 

10:30 – 11:00 Coffee Break
Maxey Auditorium Foyer

 

 11:00 – 12:30Room – Maxey Auditorium  Session #2A: Coffee & FoodChair: Morten Scholer (International Trade Centre, Geneva, Switzerland)
Morten Scholer (International Trade Centre, Geneva, Switzerland) Coffee: the product, the trade and comparison with wine
Samrawit Ebabe (Jimma University, Ethiopia) Constraints to Ethiopian coffee exports from a supply chain management perspective
Peter Roberts (Emory University) Product differentiation, pricing and fair trading in specialty coffee markets
Albert I. Ugochukwu University of Saskatchewan, Jill E. Hobbs. University of Saskatchewan Food product authenticity in agri-food markets: implications for collective reputation
Bernd Frick (University of Paderborn, Germany), Olivier Gergaud (KEDGE Business School, Bordeaux, France), Laure Salais (Institut Paul Bocuse, France) The demand for restaurants in Europe

 

 11:00 – 12:30Room – Maxey 207  Session #2B: Trade and International I
Chair: XXX
Alejandro Gennari, Jimena Estrella. Xavier Brevet (both National University of Cuyo, Mendoza, Argentina) Argentinean wineries’ strategies on export markets
Miguel A. Fierro, Rodrigo Romo Muñoz (both Universidad del Bío-Bío, Chile) Characterization of the Chilean bottled wine market
Cynthia Howson (University of Washington Tacoma), Pierre Ly (University of Puget Sound), Jeff Begun (University of Washington Tacoma) Grape procurement, land rights and industrial upgrading in the Chinese wine industry
Maryline Filippi (University of Bordeaux, France) Elena Garnevka (Massey University, New Zealand) Exporting wine to China from New Zealand and from France. Strategies and perspectives
 11:00 – 12:30Room – Maxey 307  Session #2C: U.S. Wine Market & Industry
Chair: XXX
Raphael Schirmer (University of Bordeaux, France) Drinking wine in the United States of America (from 1850 to the present) through the New York Public Library’s collection “What’s on the menu?”
Jon H. Hanf (Geisenheim University, Germany) Retail branding and its consequences on wine brands
Bradley Rickard (Cornell University), Olivier Gergaud (KEDGE Business School, Bordeaux, France), Hu Wenjing (Cornell University) Trade liberalization in the presence of domestic regulations: likely impacts of the TTIP on wine markets
Robert Hodgson (Fieldbrook Winery) The unimportance of terroir

 

12:30 – 14:00 Lunch Break

 

 14:00 – 15.15Room – Maxey Auditorium

 

PLENARY SESSION:
Welcome and Introduction
 Orley Ashenfelter (Princeton University)    Welcome and Introduction
     
Kevin Pogue (Whitman College)   The Terroirs of the Walla Walla Valley American Viticultural Area
15:15 – 15:45 Coffee Break
Maxey Auditorium Foyer
 15:45 – 18:00Room – Maxey Auditorium  Session #3A: Varietals, Geography, Environment
Chair: Julian Alston (UC Davis)
Kate Fuller, Julian Alston, Olena S. Sambucci. (all UC Davis) The value of powdery mildew resistance in grapes: evidence from California
Julian Alston (UC Davis), Kym Anderson (University of Adelaide) Evolving varietal distinctiveness of US wine regions: comparative evidence from a new global database
Christopher Bitter (University of Washington, Seattle) The evolving geography of the U.S. wine industry
Luigi Galletto, Federica Bianchin, Luigino Barisan (all University of Padova, Italy), Eugenio Pomarici (University of Naples Federico II, Italy) An evaluation of a new drought-resistant rootstock in Italy
Jean-Philippe Roby (Bordeaux Science Agro, France) Viticulture of varietal wines: the dead end of terroir at the time of global warming? Case study of Burgundy
Karl Storchmann (New York University), Peter Griffin (Vanderbilt University) Climate change and vineyard prices

 

 15:45 – 18:00Room – Maxey 207 Session #3B: Wine Investment
Chair: Lee Sanning (Whitman College)
Marie-Claude Pichery (Université de Bourgogne, France), Catherine Pivot (Université Jean Moulin – Lyon 3, France) Wine investment: a profitable alternative investment or simply a long-term pleasure?
Beysül Aytac, Thi Hong Van, Hoang, Cyrille Mandou (all Sup de Co Montpellier Business School, France) Wine: to drink or to invest? A study of wine as a financial asset in a French portfolio context
Philippe Masset, Jean-Philippe Weisskopf (both Ecole Hôtelière de Lausanne, Switzerland) Wine funds – an alternative turning sour?
Philippe Masset, Jean-Philippe Weisskopf (both  Ecole Hôtelière de Lausanne, Switzerland) Wine indices in practice: nicely labeled but slightly corked
Jean-Marie Cardebat (Université de Bordeaux, France), Benoît Faye, Eric Le Fur (both INSEEC Bordeaux, France), Philippe Masset (Ecole Hôtelière de Lausanne, Switzerland)  Is wine still an investable asset?
Benoît Faye, Eric Le Fur (both INSEEC Bordeaux, France) Dynamics of fine wine and asset prices: evidence from short- and long-run co-movements

 

 15:45 -18:00Room – Maxey 306  Session #3C: Quality and Experts IChair: XXX
Robin Golstein (Fearless Critic Media) Do more expensive things generally taste worse?
Omer Gokcekus, Clare Finnegan (both Seton Hall University) Lumping and splitting in expert ratings’ effect on wine prices
Neal Hulkower (McMinnville, OR) Information lost: the unbearable lightness of vintage charts
Ying Lou, Jing Cao, Lynne Stokes (all Southern Methodist University) Comparing measures of rater agreement for wine quality ratings
Dom Cicchetti (Yale University), Arnie Cicchetti (San Anselmo, CA) Assessing reliability when multiple judges taste a single wine
Eric Stuen, Jon Miller, Robert Stone (all University of Idaho) An analysis of consensus of prominent wine critic ratings in the US market
 19:00 – about 23.00
Conference Dinner
Long Shadows
Buses leave from Whitman College at 18:15  

 

 

JUNE 24, 2014 Maxey Hall

 

 9:00 – 10:30Room –Maxey Auditorium  Session #4A: Water, Whiskey, Wine, Food
Chair: XXX
Kevin W. Capehart (American University, Washington, DC) Fine water: a hedonic pricing approach
Ian B. Page (University of Maryland) The economics of whisky: an analysis of imperfect competition when product quality is endogenous
Kenneth Elzinga. University of Virginia, Carol Tremblay. Oregon State University, Victor Tremblay. Oregon State University Craft beer in the USA: history, scope and geography
Yohannes Yehabe (Molde University College, Norway) Assessment of weather impact on the sales of breweries in Norway: a panel data regression approach
Robert Harrington, Lobat Siahmakoun. (both University of Arkansas) Which wine and food elements drive high and low levels of perceived match?
 9:00 – 10:30Room – Maxey 207

 

Session #4B: Wine Demand
Chair:
XXX
Getnet Yitagesu (Unity University, Addis Ababa, Ethiopia) A principal component analysis of the demand structure of Wine. The Case of Addis Ababa
Paulina Rytkönen (Södertörn University, Sweden) Wine in a vodka country – changing consumption patterns in Sweden’s way from a rural to an industrial nation
Gary M. Thompson (Cornell University) Wine cellar optimization
Amy Holbrook, Dennis Reynolds (both Washington State University, Pullman) What effect does wine closure type have on perceptions of wine’s appearance, bouquet, Taste, and overall quality? An empirical investigation
Judit Szigeti (Ministry of Foreign Affairs, Hungary), Szilárd Podruzsik, Orsolya Fehér, Péter Gál (all Corvinus University of Budapest, Hungary) Wine affordability for the Hungarian consumers

 

10:30 – 11:00 Coffee Break
Maxey Auditorium Foyer
 9:00 – 10:30Room – Maxey Auditorium

 

Session #5A: Quality & Experts II
Chair: XXX
Adeline Alonso Ugaglia (Bordeaux Science Agro, France), Olivier Gergaud (KEDGE Business School, Bordeaux, France) Restaurant awards and financial rewards: Michelin
Guenter Schamel (Free University of Bolzano, Italy) Points for sale? Examining the market entry of a new wine guide
Orley Ashenfelter (Princeton University), Robin Goldstein (Fearless Critic Media), Craig Riddell (University of British Columbia, Vancouver) Do expert ratings measure quality? The case of restaurant wine lists
Robert Hodgson (Fieldbrook Winery) The fallacy of wine competitions; a ten year retrospective

 

 11:00 – 12:30Room – Maxey 207

 

Session #5B: Marketing
Chair: XXX
Steven Cuellar (Sonoma State University) Measuring the return to social media
Lindsey Higgins, Erica Llanos (both California Polytech, San Luis Obispo) A healthy, but confusing, indulgence? Wine consumers and the health benefits of wine
Benjamin C. Lawrence, Alex M. Susskind, Gary M.  Thompson (all Cornell University) Wine mailing lists
Jon H. Hanf, Oliver Gierig (both Geisenheim University, Germany) Discussion of an Innovative pricing strategy in the context of wine tastings

  

 11:00 – 12:30Room – Maxey 306

 

Session #5C: Industry Organization
Chair: XXX
Paulina Rytkönen (Södertörn University, Sweden) The Swedish wine industry – institutions, knowledge, temperance and regional development in an upcoming wine country
Betsy Carter (Max Planck Institute for the Study of Societies, Cologne, Germany) The state versus the market: patterns of producer politics and the construction of status markets
Marc Dressler (University Ludwigshafen, Germany) Organizational levers on reputation and performance – An empirical analysis of German wineries
Florine Livat (KEDGE Business School, Bordeaux, France), Jean-Marie Cardebat. (University of Bordeaux, France) Are there too many appellations in Bordeaux? A renewal of the brand vs. appellation debate
12:30 – 14:00 Lunch Break
 14:00 – 15.30Room – Maxey Auditorium

 

PLENARY SESSION:
Regulation in the U.S. Wine Industry                                 
 Orley Ashenfelter    Princeton University, Princeton
Paul Beveridge   Family Wineries of Washington State, Seattle
John Hinman   Hinman & Carmichael LLP, San Francisco
Allen Shoup   Long Shadows, Walla Walla

 

15:30 – 15:45 Coffee Break
Maxey Auditorium Foyer
 15:45 – 17:15Room – Maxey Auditorium  Session #6A: Supply
Chair: XXX
Nick Vink, Theo Kleynhans, Willem Hoffmann. (Stellenbosch University, South Africa) Financing wine barrels in South Africa: the Vincorp model
Alessandro Muscio, Gianluca Nardone, Antonio Stasi (all Università degli Studi di Foggia, Italy) Perceived technological regimes: an empirical analysis of the wine industry
Lindsey Higgins. Cal Poly, San Luis Obispo Economic stochastic simulation model for small to medium sized wineries
Julien Cadot (ISG Business School, France), Adeline Ugaglia (Bordeaux Sciences Agro, France) The horizon problem in Bordeaux wine cooperatives.

  

 15:45 – 17:15Room – XXX

 

Session #6B: International & Trade II
Chair: XXX
Joachim Ewert (University of Stellenbosch, South Africa), Jon H. Hanf, Erik Schweickert. (Geisenheim University, Germany) South African Cooperatives and the challenge of product quality
Silvia Gatti (University of Bologna, Italy) Designations of origin for wines, labor and cooperatives in Emilia-Romagna between the Censuses of Agriculture 2000 and 2010
Bo Gao, James L. Seale, Zhifeng Gao (all University of Florida) U.S. import demand for wine by country of origin: a differential approach
Leo-Paul Dana (Montpellier Business School, France), Mathieu Labadan (University of Pau, France), Michael Mettrick, Agate Ponder-Sutton. (both University of Canterbury, New Zealand) Interaction among wine makers in New Zealand
17:15 – 17:30 Coffee Break
Maxey Auditorium Foyer

 

 17:30 – 18:00Room – Maxey Auditorium  PLENARY SESSION:
Upshot and Outlook
 Karl Storchmann    New York University, New York

Alejandro Gennari
 
National University of Cuyo, Mendoza, Argentina

 

 19:00 – 23:00 
Dinner
Whitehouse Crawford, Walla Walla
JUNE 25, 2014 09:00 – 18:00
Tour of Walla Walla Vineyards and Wineries
Geological Guide: Kevin Pogue, Whitman College
Lunch at Basel Cellars
Buses leave from the Marcus Whitman Hotel at 9am

 

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8 responses

  1. My favorite wine economist doesn’t appear to be speaking, so what’s the point? :-)

    Sent from my iPhone

    >

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