Wine Economist readers in the Pacific Northwest are encouraged to come to the Walla Walla Business Summit at the Marcus Whitman Hotel in Walla Walla this Friday, April 10, 2015. I’ll be joining a solid line-up of business speakers in this day-long event (which concludes with a wine reception, of course).
My topic? “How to make a $mall fortune in the wine business (and other lessons for people in and out of the wine game).” I’ll be drawing upon some ideas found in my forthcoming book, Money, Taste and Wine: It’s Complicated! I hope to make my comments relevant to both wine industry people and the general business community. Interested? I look forward to seeing you in Walla Walla.